Privacy Policy



1.1.    One Yellow Rabbit Theatre Association (“OYR”) collects information from individuals when such individuals voluntarily complete order forms, or otherwise submit information via an online or an offline form which may or may not be accompanied by a pre-checked or non-pre-checked checkbox indicating that such individuals consent to receiving marketing communications from OYR (As used herein, “online” means using the Internet, including the websites and related technologies, and “offline” means by methods other than online, including in person, via postal mail, telephone and other similar means).

1.2.    In said forms, OYR or a third party may ask individuals to provide various information to OYR, which may include their name, credit card number, email address, street address, postal code, telephone numbers, birth date, gender, education level, marital status, occupation, employment information, personal and online interests, and such other information as may be requested from time to time (collectively, “Information”).

1.3.    OYR is a member of a Tessitura ticketing consortium, which also includes Arts Commons, Alberta Theatre Projects, Downstage, and Wordfest. Information provided to OYR might be viewed but may not be used by other Consortium members without your explicit permission.

1.4.    Completing the forms and providing Information is completely voluntary, and individuals are under no obligation to provide Information to OYR or any third party, but individuals may receive incentives from OYR or a third party in exchange for providing Information to OYR.

1.5.    Other occasions when OYR obtains Information from individuals include when such individuals (1) make a claim for a prize or seek to redeem an incentive offered by OYR or a third party; (2) request assistance through OYR's customer service department, and (3) voluntarily subscribe to a service or newsletter, electronically or otherwise.

1.6.    OYR may use cookies or other technology based features to associate certain Internet related information about individuals with information about such individuals already in OYR’s database. Additionally, OYR may use other new and evolving sources of information in the future.

2.    General Behaviour Tracking

OYR may track online behaviours through its own technologies, including its desktop software products, in order to increase the effectiveness of its services and the advertisements it delivers. Examples of such behaviours may include advertisement responses, websites that individuals visit, and products that individuals purchase. Individuals can prevent the tracking of behaviours by globally unsubscribing from OYR's marketing materials. OYR reserves the right to use such technologies for any purpose permitted by law.

3.    Information Automatically Collected

For site maintenance, optimization, security and other legally permissible purposes, OYR's servers (or third party servers) may collect certain information about website visitors automatically. Such information may include such visitors' IP address, browser type, date, time and duration of visit and particular pages viewed, and such other information as is permitted by law.

4.    New Technology

The use of technology on the Internet is constantly evolving, as is OYR's use of new technology. OYR reserves the right to change this privacy policy at any time without any additional notice to the user. As a result, OYR strongly encourages individuals to revisit this privacy policy from time to time for any updates regarding its use of technology. Use of any of OYR websites constitutes acknowledgement and acceptance of OYR's Privacy Policy and OYR's right to modify such Privacy Policy without additional notice.

5.    No Information Collected from Children

OYR will never knowingly or intentionally collect any personal information about children. If OYR obtains actual knowledge that it has collected personal information about a child, that information will be immediately deleted from its database. Because it does not knowingly or intentionally collect such information, to the best of OYR's knowledge and belief, OYR has no such information to use or to disclose to a third party.

6.    Credit Card Information

OYR may in certain cases collect credit card numbers and related information, such as the expiration date of the card (“Credit Card Information”) when an individual places an order from OYR. When the Credit Card Information is submitted to OYR, such information is encrypted with encryption software. OYR will use the Credit Card Information for purposes of processing and completing the purchase transaction. Credit Card Information will be disclosed to third parties only to the extent necessary to complete the purchase transaction.


7.1.    Discretion to Use Information. OYR MAY USE INDIVIDUAL INFORMATION FOR ANY LEGALLY PERMISSIBLE PURPOSE IN OYR'S SOLE DISCRETION. This section of the privacy policy describes how OYR currently uses Individual Information, but OYR may change or broaden its use at any time as permitted by law. OYR may update this policy from time to time. OYR may use Individual Information to provide promotional offers to individuals by means of email advertising, telephone marketing, direct mail marketing, and online banner advertising, among other uses.

7.2.    Email. OYR uses Individual Information to provide promotional offers by email to individuals who have permitted use of their email address for this purpose. OYR may maintain separate email lists for different purposes. If email recipients wish to end their email subscription, they need to follow the instructions at the end of each email message to unsubscribe.

7.3.    Targeted Advertising. OYR uses Individual Information to target advertising to individuals. When individuals use the Internet, OYR uses such persons' Individual Information to show advertising for products and services in which those users have expressed an interest, whether directly or indirectly.

7.4.    Direct Mail and Telemarketing. OYR may use Individual Information to advertise or provide promotional offers, directly or indirectly, to individuals using direct mail marketing or telemarketing using telephones, as permitted by law.

7.5.    Storage of Individual Information. OYR stores Individual Information in a database on OYR and/or third party computers. Said computers have security measures (such as firewalls) in place to reasonably protect against the loss, misuse or alteration of the information under OYR's control. Notwithstanding such measures, OYR cannot guarantee that its security measures will prevent its computers from being illegally accessed, and the Individual Information on them stolen or altered.

7.6.    Rights of Third Party Affiliates. OYR may extend any of its rights under this Agreement to third parties performing services on its behalf.


8.1.    Order Fulfillment. OYR will transfer Individual Information to third parties as necessary to provide a product or service that an individual orders from such third party while using one of OYR's websites or when responding to offers provided by OYR.

8.2.    Legal Process. OYR may disclose Individual Information to respond to subpoenas, search warrants, court orders, or other legal process.

8.3.    Summary Data. OYR may sell or transfer non-individualized information, such as summary or aggregated anonymous information about all persons or sub-groups of persons.


9.1.    Advertiser Cookies. Advertising agencies, advertising networks, and other companies (collectively, “Advertisers”) who place advertisements on OYR's websites and on the Internet generally may use their own cookies, web beacons, and other technology to collect information about individuals. OYR does not control Advertisers' use of such technology and OYR has no responsibility for the use of such technology to gather information about individuals.

9.2.    Links. OYR's websites and email messages may contain hypertext links to the websites of one or more third parties. OYR is not responsible for the privacy practices or the content of such other websites.

9.3.    Affiliated Companies. OYR may disclose, transfer and sell Individual Information to an entity which becomes affiliated with OYR, in OYR's discretion.


OYR maintains multiple newsletter and email marketing lists. To unsubscribe from one or more of such lists, click the link included in the footer of any message delivered by OYR and follow the instructions provided.


For more information about protecting your privacy, or if you have further questions about this policy, please contact us at